Improve How AI Tools Describe You Online
If you want to be found in today’s AI-powered world, you don’t need a huge budget — just a little strategy and the right words in the right places.
Whether it’s ChatGPT, Google, or Siri, modern tools rely on language models and data structures to “understand” your business. And while paid tools and SEO consultants can help, there’s plenty you can do right now — for free.
Here Are Five Quick Ways To Improve How AI Tools See And Describe Your Business
1. Use Clear, Consistent Language Across All Platforms
Think of AI as a well-read assistant. It doesn’t guess, it connects patterns. If you call yourself a “business mentor” on LinkedIn, a “clarity coach” on Instagram, and a “creative strategist” on your website, AI might not link them together.
What to do:
✅ Choose one core title or phrase and use it everywhere.
✅ Add supporting keywords that clarify your niche.
Like: “Brand strategist for service providers” or “Virtual assistant for creative entrepreneurs.”
2. Update Your Social Media Bios
AI models crawl public platforms, and your bios are some of the first things they find. Don’t let that precious real estate go to waste!
What to do:
✅ Include who you help, what you do, and a core keyword.
Example: “Helping service-based entrepreneurs boost visibility with AI-friendly strategies.”
✅ Link to your website or core offer.
3. Add Alt Text and Captions to Images
AI reads image descriptions. On platforms like Instagram or your blog, these small additions can help AI tools understand your content and associate it with your niche.
What to do:
✅ Write alt text for all images, especially posts related to your services.
✅ Use descriptive captions that include keywords naturally.
4. Claim and Complete Free Business Listings
You don’t have to be a local business to benefit from being “listed.” AI pulls from databases like:
📍 Google Business Profile
🎙️ Podcast guest directories
What to do:
✅ Make sure your name, title, offer, and link are accurate and match your website messaging.
✅ Use the same language across listings.
5. Write One Solid “About” Page or Bio That AI Can Understand
Your “About” page isn’t just for humans — it’s a goldmine for AI to summarise what you do. Keep it simple, skimmable, and keyword-aligned.
What to do:
✅ Describe your role in plain terms.
✅ Mention your ideal client.
✅ Include keywords people might actually type or say when looking for help.
✅ End with a clear next step (link to your services or contact).
Bonus: Want to See How You Currently Show Up to AI?
That’s exactly what my “How AI Sees You” Visibility Report is for. I’ll run a one-time audit and show you how AI and search engines are interpreting your business and give you a clear, simple plan to fix or improve it.